This course is designed to provide students with an integrative framework for making pricing decisions. The purposes of the course are to help students learn to synthesize economic and marketing principles with accounting and financial information, and to analyze pricing options within market, legal, and corporate constraints. Prerequisites: Junior standing. All students pursuing a Bachelor of Business Administration, Bachelor of Arts in Economics, or Bachelor of Science in Materials Management and Logistics from VCoBE, must apply for and be admitted to VCoBE before they are allowed to enroll in the Advanced Business Core and Major coursework for their degree.
Spring 2020, Fall 2019, Spring 2019, Fall 2018, Fall 2017