MCOM 253 - Principles Of Strategic Public Relations And Integrated Communication

Description
History and development of the field as a profession; strategic management; research; legal and ethical issues; communication theories; strategies and tactics; global trends. Prerequisites: COMM 131 and MCOM 101.
Recent Professors
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Recent Semesters
Fall 2019, Spring 2019, Fall 2018
Offered
MW, TuTh, Tu
Avg. Class Size
23
Avg. Sections
4