MKTG 5310 - Integrated Marketing Communications

Description
Study concepts associated with Integrated Marketing Communications (IMCs). Learn an experiential learning approach, wherein students apply the concepts learned in the classroom to the creation of an IMC campaign for an organization.
Credits
3
Recent Professors
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Recent Semesters
Spring 2019, Fall 2017
Offered
Tu, Th
Avg. Class Size
24
Avg. Sections
1