ADV 124 - Copywriting

Description
Conceptual development. Advertising theory used in the development of writing, editing and evaluating advertising copy. Research methods and techniques. Ethical problems. Prerequisite: ADV 091, MCOM 100W and ENGL 071. Class Notes: IC - See course description for requirements. ID - See department for advisement, prerequisites, and/or course requirements. P1 - Prereq - 100W. PV - Prerequisite courses required. See course description.
Credits
3
Attributes
Not a Service Learning Course
Recent Professors
Open Seat Checker
Schedule Planner
Recent Semesters
Fall 2019, Spring 2019, Fall 2018, Spring 2018, Fall 2017
Offered
MW, TuTh
Avg. Class Size
20
Avg. Sections
1