CPST 274 - Advocacy And Program Promotion

Description
Sustaining success through keeping stakeholders informed; planned marketing and communication strategies; application of models that promote mission, program and impact. Course content includes: Marketing strategies, External Communications and Social Media, and Community Engagement Practices Outcomes: Explain marketing functions explicit to fund development and program support; Apply social media practices to mission-based projects and organizational awareness; Present effective marketing information. Class Notes: Blended class format with substantial online component. Enrollment Requirements: Restricted to students in the School of Continuing and Professional Studies.
Credits
3
Recent Professors
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Recent Semesters
Fall 2017
Offered
Avg. Class Size
25
Avg. Sections
1