This course focuses on strategis public relations, writing for publics including print, broadcast and digital media with understanding of objectives, news values and formats. Outcome: Students develop competency writing and editing news releases, pitch letters, fact sheets, public service announcements, newsletters, and Web content to develop a portfolio of individual writing samples. Class Notes: This is a writing intensive class. Enrollment Requirements: Prerequisite: COMM 100 & 210 or Digital Media & Storytelling graduate students (DMST) or MS in Global Strategic Communication (GSC). Requirement Designation: Writing Intensive.
Spring 2020, Fall 2019, Spring 2019, Fall 2018, Spring 2018