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MRKG 1311 - Principles of Marketing

Description
Introduction to the marketing mix functions and process. Includes identification of consumer and organizational needs and explanation of environmental issues. Class Notes: This is an 8 week online class (8/24-10/18). Internet access is required. Proctored testing may be required. Access your online course at www.Lonestar.edu/lsc-online.
Credits
3
Recent Professors
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Recent Semesters
Fall 2020, Fall 2018
Avg. Sections
1