MBA 602 - Management Of New Product Development

Description
The management of new product development will be explored. The course focuses on managerial issues involved in the new product development process with a special emphasis on managing opportunity identification, product concept development, product concept evaluation, prototype testing and the launch of new products into the market place. Class Notes: Begins: January 10, 2018Ends: March 3, 2018.
Credits
3
Recent Professors
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Recent Semesters
Spring 2019, Spring 2018
Offered
Th, W
Avg. Class Size
20
Avg. Sections
1