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SMGT 32600 - Sport Marketing and Sales

Description
Examination of the concepts and principles of promotion as applied to the unique aspects of sport. Analysis of the relationship between sport promotions and public relations strategies that are employed by the sport manager. Students develop promotional strategies and activities that can be applied in real-life sport organizations to enhance the relations efforts of the organization. Prerequisites: SMGT 11000; MKTG 31200; junior standing. (F,S)
Credits
3
Attributes
Liberal Arts, (ICC) - Writing Intensive
Recent Professors
Open Seat Checker
Schedule Planner
Recent Semesters
Spring 2021, Fall 2020, Spring 2020, Fall 2019, Spring 2019
Offered
TuTh, MWF
Avg. Class Size
23
Avg. Sections
1