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SMGT 10300 - Minicourse: Sport Brands in Crisis

Description
From the NFL concussion crisis to World Cup bidding scandals, leaders in the rapidly changing sport industry are constantly needing to adapt and respond. This course will explore current business, legal, ethical, marketing and culture crises in sport. Particular emphasis is placed on solutions and strategies for the sport management and marketing professionals.
Attributes
Non-Liberal Arts
Recent Professors
Open Seat Checker
Schedule Planner
Recent Semesters
Spring 2018, Fall 2017
Offered
MWF, TuTh
Avg. Class Size
35
Avg. Sections
2