MKT 319 - Sports Marketing

Description
A study of the application of basic marketing concepts to the field of sports and leisure organizations. Topics include the sport consumer, research in sport marketing, the sport product, sports promotion and public relations, and future trends in sports marketing. Enrollment Requirements: Prerequisite: BUS 240.
Credits
3
Recent Professors
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Recent Semesters
Fall 2019, Spring 2019, Fall 2018, Spring 2018, Fall 2017
Offered
M
Avg. Class Size
24
Avg. Sections
1