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MKT 492 - Comparative Marketing

Description
Prereq: MKT 340. Provides experience to students in culture, social, economic, and political environment of marketing in a foreign country. Students complete a term project (e.g., a marketing plan) based on information collected in the foreign country. Students attend briefings by experts/officials of private and public organizations.
Credits
3
Recent Professors
Schedule Planner
Recent Semesters
Spring 2020, Spring 2018
Avg. Sections
1