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MKT 450 - Advanced Professional Selling

Description
Prereq: MKT 340 and either MKT 342 or IE 450. Analysis of the theory and practice of personal selling with the context of relationship marketing and salesforce automation. Topics include: goal setting, prospecting, time/territory management, questioning, presentations, objections, commitment and customer service; simulations of selling situations.
Credits
3
Recent Professors
Schedule Planner
Recent Semesters
Spring 2021, Fall 2020, Spring 2020, Fall 2019
Offered
MW
Avg. Sections
6