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MKT 368 - Marketing Analytics

Description
Prereq: MKT 340. Use of different tools to conduct various analyses to support marketing strategies. Topics include data visualization and exploration, forecasting, social media analytics and other marketing techniques. Development of skills such as structuring problems, and synthesizing results from quantitative analyses.
Credits
3
Recent Professors
Schedule Planner
Recent Semesters
Spring 2021, Fall 2020, Fall 2019, Fall 2018
Offered
TuTh
Avg. Sections
1