MKT 217 - E-Marketing Fundamentals

Description
This course explores web marketing including internet marketing strategies and performance metrics, on-line design principles, and on-line customer relationships. Students will complete various hands-on projects related to building and managing a sucessful on-line marketing operation. Prerequisites: MKT 212 and CIS 107.
Credits
3
Recent Professors
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Recent Semesters
Spring 2019, Spring 2018
Avg. Class Size
20
Avg. Sections
1