BUS 185 - Elements of Marketing

Description
Strongly recommended: ENGL 101. A course focusing on the moving of goods, services, and ideas from producer to consumer. Topics include: functions and institutions of marketing; marketing research and customer motivation; buying, selling, pricing and competition; transportation, storage and packaging; banking, communication, and insurance. 54 lecture hours.
Credits
3
Attributes
AA/AS Degree Applicable, CSU Transferrable, Not a basic skills course, On-Campus Requirement, Transferrable
Recent Professors
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Recent Semesters
Spring 2019, Spring 2018, Spring 2017
Avg. Class Size
45
Avg. Sections
1