INFO 5880 - Data Analytics for Competitive Advantage

Description
This course is an introduction to the use of Business Analytics and big data as a strategic resource. A focus is placed on integrating the knowledge of analytics tools with an understanding of how companies leverage data analytics to gain strategic advantage. The key areas of customer analytics and surveys of data mining techniques and applications will also be covered. Case approach is used to emphasize hands-on learning and a real-world view of Business and big data analytics.
Credits
3
Recent Professors
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Recent Semesters
Spring 2019, Fall 2018
Offered
TuTh
Avg. Class Size
25
Avg. Sections
1